Let’s find out how you can benefit from their synergy. First, Google really knows what kind of content they want to see for each query and if you check the top results, you will often see similar results. So you need to consider all the aspects and find the balance between the effort and the potential benefits. The suggestions are based on real search queries used by people all over the world. With the autocomplete feature, you just need to write your seed keyword into the Google search and the suggestions will appear automatically. Many of them have been officially confirmed by Google but many remain in the realm of speculations and theories.

• Your website isn’t the only place for SEO marketing—you can take steps on other websites to boost your rankings on search engines as well.
• Just like with any social media platform, cross-promotion matters on YouTube.
• Namely, a backlink with an anchor text that is relevant to the linked page is more valuable than the one with an irrelevant or generic anchor.

The most common type, hierarchy-based breadcrumbs, show visitors where they are within the WordPress website structure. They feature the sequence of individual pages from the homepage. Breadcrumbs appear as a row of links, usually at the top of a web page, just under the navigation bar or header. By doing so, readers can navigate between your site and the external link more easily. Ensure that each hub page is optimized for SEO, with a focus on a primary keyword that represents the core topic.

Content Quality

Because some clicks go to other websites, your Visibility is lower than 100%. For example, let’s say you track one keyword, and all the top positions in Google are occupied by pages on your website. Because your website gets all possible traffic from that keyword, your Visibility is 100%. This metric in Ahrefs’ Rank Tracker shows what percentage of all clicks for the tracked keywords land on your website.

I previously looked at 28 key factors in creating mobile SEO-friendly websites that will help you move beyond simple responsive design toward truly mobile-friendly websites. Your navigation should be text-based and therefore helps send a signal about the keywords you would like a given page to rank for. Try to use the path of least resistance for your CMS choice.

How Josh Used Broken Link Building to Get Links to His SaaS Tool

A keyword is anything that users can type in the search box with a significant value. As a general rule, headings should be used to guide users on the important sections of a page and thus make a page easier to read and user-friendlier. You can check the description displayed by Google for several terms related to your page and make any changes to the text to make it more appealing to the user. While doing this, you can also ‘spy’ on your competitor’s descriptions and see what message they try to pass to their users.

• As a result, any elements it can’t render this way remain invisible to the search engine.
• Start by exporting a list of blog posts into a spreadsheet, then start grouping posts that follow similar topics.
• Google also measures the distance and relevance of your business to the search query.
• Exit-intent popups have doubled my email opt-in rate.
• Google Trends – Google’s keyword trend tool is great for finding seasonal keyword fluctuations.