Once again, nearly every theme claims to be fast, so you’ll want to test every theme that catches your attention rather than decide on a theme and then try to optimize it. Before you begin making changes to your site, it’s usually a good idea to create a backup. And if you’re on a live site , we recommend creating a staging site. A popular structure that is easy to understand and use to organize content is the Post name structure.

• Understand the basics of backlinks and why obtaining high-quality backlinks is so important.
• I already mentioned how much Google focuses on user experience when it comes to rankings.
• They can hopefully give you a ballpark figure on how much they would charge for your needs, which you can then use to eliminate the ones that are over your budget.
• Earn backlinks by creating compelling content with assets designed to attract backlinks, such as original studies, free resources, infographics, or a unique view on a topic.
• However, there may be instances where figuring out the search intent becomes a bit more challenging.

Cloudways provides easy and stress-free cloud hosting services. Hosting with Cloudways guarantees you reliability, exceptional speeds, and scalability. The options include Digital Ocean, Vultr, Google Cloud, Linode, and AWS. Other features you’ll enjoy include unmetered bandwidth, 1-click WordPress installs, and a free domain for the first year.

Does Switching Website Hosts Hurt SEO?

This is in between the black hat and white hat approaches, where the methods employed avoid the site being penalized but do not act in producing the best content for users. Grey hat SEO is entirely focused on improving search engine rankings. Some search engines have also reached out to the SEO industry and are frequent sponsors and guests at SEO conferences, webchats, and seminars. Major search engines provide information and guidelines to help with website optimization.

I’ve seen websites with amazing content but their page load was terrible, so the bounce rate was super high. Choose a slow hosting, and you’re setting yourself up for a fall. Now, if you’re planning to build a WordPress site, you might want to lean in a bit closer. Bluehost is a hosting provider that’s often recommended for its strong integration with WordPress and for a good reason.

Overview of SEO Ranking Factors

You have reliable HTML & CSS resources, as well as JavaScript guides in the “complement your SEO” section. If you’re an SEO beginner on a budget, Google’s SEO tools are a great starting point because they’re free and simple to use, although with a slight learning curve. We named it the most user-friendly SEO software in our list of the best SEO software because it has intuitive navigation and easy-to-understand dashboards. One of the most obvious benefits of using Google Search Console for debugging your website is that it’s made by Google, the main player of search engines. The data you collect via the Google Search Console is from Google, so you’ll know it’s accurate.

• SEO requires adaptability, a focus on quality content, and a user-first approach.
• Since they have a background in search engine optimization and web design, they can ensure your redesigned site follows critical SEO best practices.
• Webpage test is another performance tool similar to GTMetrix.
• If your page has a high bounce rate, well, this ain’t a good signal to Google and as a result, you will rank poorly for the keyword that the page is targeting.
• Crawlers begin from a known web page and then follow links from that page to other pages.