SEO Writing: 8 Steps to Create Search-Optimized Content
Google reads this description when crawling the page to understand what it’s about. What actually constitutes quality, targeted, EAT-friendly, and SEO-optimized content? And it helps you rank higher in search engines and attract more organic traffic to your site. The higher you rank, the more likely you are to drive people to your pages. So, the primary goal of SEO is to get more organic traffic from search engines. Additionally, a page can be explicitly excluded from a search engine’s database by using a meta tag specific to robots .
- Just make sure that when a page is not found, it returns a custom 404 page.
- According to Berry, her site’s traffic fell 70% after the 2022 Google update and dropped even further after Google started testing its new AI.
- It’s also possible to upload the video directly to the WordPress site, but we don’t recommend it as it can